Newsletter #2: Privacy Protected
We’ve seen interesting growth this month. Growth that makes one understand why it’s reasonable to not want to grow too soon or too quickly. Despite that, we’re making connections with some great people and the growth is encouraging. I hope that the chronological updates below will tell some of the story.
May 4 - Connection with David Sali, Editor - Techopia via Sonya Shorey, VP marketing - Invest Ottawa.
May 8 - 12:30 PM - 2 PM Meeting with David. Awkward unused photo above
May 8- 4:32 PM “Good Things Brewing…” article is published.
May 9 - Site traffic goes up 178% from previous day
May 10 - Site traffic goes up 900%. Facebook: 212 Likes, 60 Comments, 20 Shares
May 14 - Alpha test survey released. See highlight below.
May 20 - Bulk of Alpha survey data received. 96% completion rate with ave. response time of 7 mins.
May 26 - Custom Coffee reports issued. Packaging and production workflows established.
May 26 - Alpha Closed. Discussions for Beta testing begin.
May 27-31 Packaging focus group run and packaging details established.
Privacy surrounding Customer Information
We are particularly sensitive to the challenges and fears surrounding genetic testing. We respect it might be the most personal of information out there about an individual. We hear and are continually listening to concerns and challenges that the minority of consumers may have regarding the use of genetic information. Here’s a short outline of our plans supported by both the Canadian Genetic Non-Discrimination Act and the American Genetic Information Nondiscrimination Act:
Beta Test involving genetics and how we stop doing this for free...
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